6 edition of The SAGE handbook of international marketing found in the catalog.
The SAGE handbook of international marketing
Includes bibliographical references and index.
|Other titles||International marketing|
|Statement||edited by Masaaki Kotabe and Kristiaan Helsen.|
|Contributions||Kotabe, Masaaki., Helsen, Kristiaan.|
|LC Classifications||HF1416 .S24 2009|
|The Physical Object|
|Pagination||xviii, 548 p. :|
|Number of Pages||548|
|LC Control Number||2008925349|
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The Handbook frames, assesses, and synthesizes the work in the field, and helps to define and. HANDBOOK of MARKETING Edited by BARTON WEITZ and ROBIN WENSLEY SAGE Publications A catalogue record for this book is available from the British Library ISBN 0 4 Library of Congress Control Number available of.
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The SAGE Handbook of International Marketing Editor/Author Kotabe, Masaaki and Helsen, Kristiaan Publication Year: Publisher: Sage UK Single-User Purchase Price: $ Unlimited-User Purchase Price: $ ISBN: Category: Business, Finance & Economics - Marketing Image Count: 68 Book Status: Available Table of.
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The editors have selected premier marketing scholars and have given them the opportunity to examine their area of expertise in a format much less confining than those provided by the major journals in the field.
Book Description SAGE Publications Ltd, Hardback. Condition: NEW. This listing is a new book, a title currently in-print which we order directly and immediately from the publisher.
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The SAGE Handbook of International Marketing 作者: Kotabe, Masaaki (EDT)/ Helsen, Kristiaan (EDT) 出版社: Sage Publications Ltd 出版年: 页数: 定价: USD 装帧: Hardcover ISBN: Introducing the first edition of The SAGE Handbook of Online Research Methods, we emphasised the newness of online meth-ods, and the need for a cautious and critical appraisal of their use and potential.
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The SAGE handbook of international marketing. Add to My Bookmarks Export citation. Type Book Author(s) Masaaki Kotabe, Kristiaan Helsen Date Publisher SAGE Pub place London ISBNeBook.
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